We created a music video, digipack and website for the band Animal Silence, our band was an Alternate Rock band, we had the theme of the woods throughout all of our products, our video featured a girl running through the woods and the band was in an open barn, which fit well with the kid of out door theme. The digipack featured a picture of the woods and a sofa outside with the woods behind it. The website also had a picture of the woods in the background of most the pages. It was obvious all our products were connected through the use of recurring themes, such as the woods and the colour scheme we used, we mainly used a combination of 4 colours, black, grey, red and white. These colours our common throughout the rock genre as a whole, meaning when people saw the colours used on the website and digipack it was obvious what genre we were working in.
Like the bands in this prezi we too made sure all our prodcuts linked, we used the same house font in both our website and our digipack our website have the font.
Social Networking.
Bands and artists use social networking for a number of different reasons. It can be a form of free advertising or a place for fans to talk about the bands. Social Networking such as Facebook, Instagram, Twitter and Tumblr and often used by bands, the bands we researched like Paramore had Facebook pages, Twitter pages and an Instagram account.
Paramores Twitter
Paramores Facebook
Paramores Instagram
A good use for social networking is spreading the word about a band or artist. We created a Facebook, Twitter and Instagram so we could post updates about what was going on with Animal Silence our band. We used the same photos for both the headers on Twitter and Facebook, the picture contains the woods which is a running theme featured thoughout all of our products, this clearly shows that all our products are connected and it makes it easier to identify these pages belong to us. The facebook contains our album cover again signifying that it belongs to us and again reenforces the running theme of the wood and nature. The facebook and twitter pages both contain links to our website and our music video so people can watch our video and easily access our website. There are also links to these websites on our website so you can easily follow and like our pages.
Synergy
Synergy is where multiple for of media and comanys work together to sell a product. We used this in our website. We made a store page where we were able to sell products for our band that we had created, we also made a button that allows people to buy our albums on itunes. You can also download the music off our website. There is a link to ticketmaster on the tour page. There is the option on our website to join our fanbase which will allow certain perks and emails when there are updates with the band, like new music or a now video. The music video will evident on both the homepage next to the new album.
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